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Your comms agony aunts offering quick, practical advice for everyday dilemmas
Dear comms...
Latest Episodes
S10E2: Stakeholder management - finding common ground
Stakeholders don't always agree with us. More often than not, they push back. Your first instinct might be to go through your argument once more (just to make sure). Don't. In episode two of their stakeholder management series, Imog...
S10E1: Stakeholder management - who really matters?
If you're in comms, you'll probably already have a stakeholder list. But the question is... are the right people on it? In the first episode of a new series on stakeholder management, Imogen and Amanda start at the very beginning (a...
S9E5: Leading change - five ways to make change stick
The launch goes well. The energy is high. Everyone's talking about it. Come back in three months. The final episode in the series tackles the part most organisations get wrong: what happens after the initial momentum fad...
S9E4: Leading change - from understanding to action
Sometimes everyone understands the change perfectly. But... nothing actually changes. Understanding and doing are not the same thing. Episode four looks at how you move people from knowing what the change is all the way throug...
S9E3: Leading change - dealing with emotion
You've made the announcement. You've sent the slides. You've done the town hall. And people still aren't getting it. The problem isn't the information. It's that change communications isn't a campaign...and you can't treat it like o...